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Reuters Institute: Bulgarian National Radio has the highest level of brand trust

Out of all forms of mass media in Bulgaria, the Bulgaria National Radio enjoys the highest level of brand trust – 7.29 on a scale of 1 to 10, indicates the Digital News Report by Oxford University’s Reuters Institute.

The news on the BNR are in the top 5 of most frequently used news sources, compared to all other media outlets in the country. At the same time overall trust in the news is just 38%, one of the lower scores in the Reuters Institute survey, published for the 8th year in a row. Finf more here.



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