The Ministry of Tourism has launched a large-scale international advertising campaign on National Geographic and 24 Kitchen channels, part of The Walt Disney Company and Warner Bros. The TV advertisement promoting Bulgaria as a destination for congress, culinary and wine tourism start on March 20 in 9 countries and will continue until the end of April. In parallel, a digital campaign is running through the popular pre-roll format with new YouTube clips.
The media partnership includes the broadcast of 2,430 advertising spots in 9 strategic markets in Europe- the United Kingdom, France, Poland, Germany, Spain, the Netherlands, Serbia, Slovenia and Croatia. More than 50% of the spots will be broadcast during prime time on TV programmes, the Ministry of Tourism said.
Travelers planning a spring escape might want to consider Sofia, which has been named the top European capital for a road trip getaway this season, according to newsweek.ro, citing the website DiscoverCars.com. The ranking evaluates cities based on..
The only Museum of Glass in Bulgaria is in Beloslav, a small town on one of the arms of Varna Lake. It was here, in 1893, that the Mushalan brothers laid the foundations of glass-making in Bulgaria, as they founded the first glass factory – which has..
In the southwesternmost corner of Bulgaria, high in the Ograzhden Mountains, we find ourselves in a fairy-tale paradise – the magnetic village of Dolene. Everyone who comes here gasps in surprise, because the view is very unusual for most Bulgarian..
Travelers planning a spring escape might want to consider Sofia, which has been named the top European capital for a road trip getaway this season,..
The only Museum of Glass in Bulgaria is in Beloslav, a small town on one of the arms of Varna Lake. It was here, in 1893, that the Mushalan brothers..
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