Podcast in English
Text size
Bulgarian National Radio © 2025 All Rights Reserved

The Ministry of Tourism launches a large-scale advertising campaign in nine countries

Photo: tourism.government.bg

The Ministry of Tourism has launched a large-scale international advertising campaign on National Geographic and 24 Kitchen channels, part of The Walt Disney Company and Warner Bros. The TV advertisement promoting Bulgaria as a destination for congress, culinary and wine tourism start on March 20 in 9 countries and will continue until the end of April. In parallel, a digital campaign is running through the popular pre-roll format with new YouTube clips.

The media partnership includes the broadcast of 2,430 advertising spots in 9 strategic markets in Europe- the United Kingdom, France, Poland, Germany, Spain, the Netherlands, Serbia, Slovenia and Croatia. More than 50% of the spots will be broadcast during prime time on TV programmes, the Ministry of Tourism said.




Последвайте ни и в Google News Showcase, за да научите най-важното от деня!
Listen to the daily news from Bulgaria presented in "Bulgaria Today" podcast, available in Spotify.

More from category

A dolphin show is one of Varna's summer attractions

The Dolphinarium in Varna is once again welcoming visitors. Starting today, it will offer three shows daily throughout the summer season, reported BGNES. Children will be greeted by Dolly, Yoanna, Bimbo, Kimbo and Flipper, who perform high..

published on 5/15/25 9:20 AM

Journey to the heart of the Rhodopes – Ardino Municipality enriches its tourist attractions

The Rhodope Municipality of Ardino announced that it has begun preparing its candidacy for participation in the fifth edition of the UN World Tourism Organization's "Best Tourist Villages" initiative . The idea of ​​the international..

published on 5/14/25 7:50 AM

Summer tourist season in Bulgaria will be officially opened on May 31 in Pomorie

The official start of the summer tourist season will be given on May 31 in Bulgaria's coastal resort Pomorie . By choosing the host city, the Ministry of Tourism focuses on promoting a diverse and sustainable tourist product, combining natural..

published on 5/11/25 2:42 PM