Podcast in English
Text size
Bulgarian National Radio © 2025 All Rights Reserved

Increase in tourism in Bulgaria expected, the upsurge is in urban cultural tourism

Rumen Draganov
Photo: BTA

We expect more than 13 million tourists to come to Bulgaria in 2024, and an increase of 5-7%, said the director of the Institute for Analysis and Assessment in Tourism Rumen Draganov in an interview with Radio Burgas, BNR.

The expert believes there will be a stable tourist season in Bulgaria and a return to pre-2019 and pre-pandemic levels or even higher. But there is a negative element too, and it is connected with seaside tourism. “The upsurge is of cultural tourism in cities, not of seaside tourism. Many hotels there do not have good websites, or feedback. They just sit around and wait for the tourists to come,” Rumen Draganov says.

Sunny Beach is once again a favourite this year with British tourists looking for a low-cost holiday – the new rankings by Post Office Travel Money and TUI for cheapest summer vacation destinations in Europe once again put Sunny Beach top of the list.



Последвайте ни и в Google News Showcase, за да научите най-важното от деня!
Listen to the daily news from Bulgaria presented in "Bulgaria Today" podcast, available in Spotify.

More from category

Rhodope narrow-gauge railway among world’s most scenic autumn train journeys, according to survey

The Rhodope narrow-gauge railway is one of the world’s most scenic autumn train journeys, according to an international survey by the British JR Pass tourist platform. The Rhodope Caterpillar - the train that crosses mountains and time..

published on 10/9/25 8:45 AM

Bulgaria's Plovdiv now has a new attraction - an ancient water clock measures time on Sahat Tepe hill

An ancient water clock known as clepsydra, restored according to ancient models, has been unveiled on the top of Sahat Tepe Hill in Plovdiv . The only clock of this type installed outdoors in Bulgaria has become the city's newest attraction.  The..

published on 10/5/25 9:05 AM

Bulgaria showcases its tourism potential at Tourism Expo Japan 2025

Bulgaria’s Ministry of Tourism participated in the most significant international tourism exhibition in Japan— Tourism Expo Japan (TEJ), held from September 25 to 28, 2025, at the Aichi Sky Expo exhibition venue in Nagoya, Aichi Prefecture...

published on 9/29/25 4:00 PM