The Ministry of Tourism has launched a large-scale international advertising campaign on National Geographic and 24 Kitchen channels, part of The Walt Disney Company and Warner Bros. The TV advertisement promoting Bulgaria as a destination for congress, culinary and wine tourism start on March 20 in 9 countries and will continue until the end of April. In parallel, a digital campaign is running through the popular pre-roll format with new YouTube clips.
The media partnership includes the broadcast of 2,430 advertising spots in 9 strategic markets in Europe- the United Kingdom, France, Poland, Germany, Spain, the Netherlands, Serbia, Slovenia and Croatia. More than 50% of the spots will be broadcast during prime time on TV programmes, the Ministry of Tourism said.
The Bulgarian government will create a centralized structure to manage the creation and implementation of a unified brand Bulgaria in order to raise the country’s international image. This is stated in the adopted legislative program of the Council of..
On the final day of their five-day educational trip across Bulgaria, pupils from the Bulgarian school 'Bulgarche' in Naples, Italy, visited the ancient site of Perperikon. The excursion was organised by the Ministry of Education and Science as part of..
If you are travelling from Gotse Delchev in the direction of Satovcha and Dospat, you simply must go and see a mystical place in the Western Rhdopes known as Gradishte. Less than two kilometres after Dolno Dryanovo village,..
The tourism sector in Bulgaria has been growing in recent years, both in the summer and winter seasons. According to data from the relevant ministry, by..
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