Podcast in English
Text size
Bulgarian National Radio © 2024 All Rights Reserved

Ruling parties have spent more money on advertising

Photo: BGNES

Participants in the upcoming parliamentary elections have spent more than 2 million euros on media coverage, according to the Institute for Public Environment Development. The parties part of the Volya-NFSB coalition have invested the most, followed by VMRO and GERB, Diana Eftimova from the institute told BNR's Horizont program.

Big TV channels remain the most popular media for political advertising. Less money was spent for advertising in social networks in comparison to electronic and print media. "It is an interesting fact that advertising on Facebook runs not so much through the main party pages or the pages of the leaders of the respective formations, but through the personal pages of candidates," the study shows.




Последвайте ни и в Google News Showcase, за да научите най-важното от деня!
Listen to the daily news from Bulgaria presented in "Bulgaria Today" podcast, available in Spotify.

More from category

Boyko Borissov and Raya Nazaryan

GERB/SDS withdraws its nomination for president of the National Assembly

GERB/SDS has withdrawn its nomination for president of the National Assembly. In the upcoming 8 th attempt to elect a president of parliament, there will be 3 candidates. Vazrazhdane is once again nominating Petar Petrov. There Is Such a People (ITN)..

published on 11/29/24 12:04 PM
Iliana Iotova

Vice President Iliana Iotova: Whether the parliament will survive is up to the political parties

Two very important procedures depend on the election of president of parliament. Talking to reporters, Vice President Iliana Iotova said that if a president of the National Assembly is elected, then a national budget can be submitted and the president..

published on 11/29/24 11:26 AM

Sheep infected with smallpox in Zhelyo Voivoda village to be euthanized

In Zhelyo Voivoda village, a flock of sheep infected with smallpox will be euthanized after laboratory tests confirmed that the animals are indeed infected. BNR’s correspondent in Sliven reports, citing the local administration, that the animals..

published on 11/29/24 10:47 AM